Webtoon Names Priya Girishankar as Head of Marketing for Global English-Language Platform
The Hollywood Reporter reported on Wednesday that WEBTOON Entertainment has appointed Priya Girishankar as the new head of marketing for its global English-language platform. Based at the company's headquarters in Los Angeles, Girishankar will report directly to Yongsoo Kim, the Chief Strategy Officer and Head of Global WEBTOON. She will lead marketing strategy and initiatives to accelerate the platform's next growth phase.The company continues to expand its reach through partnerships with major publishers such as DC and IDW, and adaptations of its content on platforms like Netflix, Prime Video, and Crunchyroll.Girishankar spent nearly 20 years at The Walt Disney Company, where she launched and scaled Disney Rewards. Most recently, she served as Executive VP of Subscription Growth, Advertising Operations, and Customer Service at the Los Angeles Times.Girishankar holds a BA in Economics from the University of Pennsylvania and an MBA from UCLA's Anderson School of Management. She is also a member of CHIEF, a national network for women in corporate leadership, and serves on the board of Girls in Tech LA.Source: The Hollywood Reporter (Borys Kit)
